Published on June 15, 2015

Indian paint industry is growing with a very fast pace as construction and automotive industry is escalating with a very fast rate of knot. Recently innovative marketing initiates by the market players also increasing the awareness of customers with latest trends in market.

According to market source, increased government funding for infrastructure projects is augmenting the demand for industrial and decorative industry, these schemes by the governments rendering Indian paint industry to be poised for future growth. In near term industry players will get the benefit with good margin values due to encouraging actions taken by the government to control the inflation.

Market analyst said that the new favorable changes made by the government to boost the real estate sector will aid the growth for all types of paints. Apart from this, shift towards organic pigments in premium paints is anticipated to be a key success factor for manufacturers. As a substantial section of the population is shifting to urban areas, the consumption of premium decorative paints is expected to scale up in the future.