Published on November 23, 2015

Indian beauty sector is escalating with a good velocity. As the income is budding demand for beauty products is rising even in second tier cities also.

Cosmetic products demand is rapidly growing with higher speed in rural and urban population. Amplify number of working women is the main driver of demand for cosmetics products.

Market players said that, on the back of festive season of Diwali consumption of cosmetic products was higher and many players have gained good profit margins. Sale of all the branded products was growing with a good rate of knot.

Near term demand sentiments also will be encouraging, said by market source. As the demand sentiments will boost, consumption for chemicals also will take constructive progress. Market players are expecting that near term demand sentiments will be affirmative.

Some market participants said that market players are working to raise the sales target to attain good profit margin in the year end. For this reason presently they are looking for the squat cost and effective beauty products which will attract to the customers.