Published on August 11, 2014

Paints and coatings market is highly correlated with various end-user sectors like housing, construction, furniture, automotive and packaging. Increase in resuming consumer confidence housing starts and improvement in industrial production is escalating growth of this market. Recent research report said that many new construction activities are expected to begin in Asia Pacific region that will boost the demand for paints and coatings. At present demand for Architectural paint is growing with a rapid pace in developed countries as construction of new residential building and commercial building is growing.

Current scenario shows that industry is moving with new pace as demand from construction industry is escalating as told by industry sources. Some market players said that from last two to three weeks demand for this industry has been firm due to seasonal oscillation. In various circles the growth in consumption of Paint will be driven by emergence of middle class, the capacity to spend and young people opting for nuclear families. Growth of housing sector is to be in progressive emergence and thus there will be growth in per capita consumption of decorative paint in near term.

Market players and industry analysts said that increase in economic status of the individual will enhance demand for paints and is estimated to be almost double the per capita consumption. The major paint manufacturer Berger Becker Coating Pvt. Ltd. is gearing up to meet the challenges and differentiated itself by serving the customer with all possible product range.