Cosmetics Industry Round Up (30/6/14 to 5/7/14)

Published on July 7, 2014

In India beauty industry is budding with a speedy pace as the dynamics of the market are changing these days with more men and women adopting cosmetic treatments for reasons such as high degree of competition at workplace, and growing awareness about flabbiness.

The market for cosmetic procedures and products is expanding in terms of value and number. The global cosmetic procedures and products market is segmented into two major segments, namely, surgical procedures and nonsurgical procedures.

Major surgical cosmetic procedures include breast augmentation, lipoplasty breast lift and breast reduction. Breast augmentation and the lipoplasty have been the top two popular cosmetic surgical procedures. Non surgical cosmetic procedures include cosmetic injectables and laser hair removal etc.

Source said that the technological advancements in the medicine and surgery field are enabling surgeries to be non-invasive and less painful which is driving the cosmetic market to further level.
Recently market players said that high-impact sales and marketing also play a very critical role in the Personal Care Products market. To ensure that consumers consistently prefer their products, manufacturers regularly have to innovate within the product line and add brand new products to their portfolio.

Report said that the resurging economy is projected to the market again and will help in growth of overall cosmetic market.


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